APU

When KitGuru first spoke with AMD's Developer Relations guru Nic Thibieroz, back in May 2011, he had just taken over as point-man for the chip designer's drive into the hearts and minds of the developer community. Things have changed a lot over the past 32 months. We got the chance …

Although the press mostly reports about high-end chip solutions designed for leading-edge electronics and made using state-of-the-art process technologies, the market continues to need very low-cost products that are far from being technological breakthroughs. On Tuesday ARM Holdings and United Microelectronics Corp. announced partnership to enable such devices. ARM has …

Advanced Micro Devices on Tuesday officially began sales of its highly-anticipated A-series accelerated processing units (APUs) code-named “Kaveri”. The new chip features a pack of AMD’s latest technologies and are expected to show high performance in applications that can take maximum advantage of its heterogeneous system architecture (HSA). Starting today, …

Advanced Micro Devices on Monday finally revealed additional details about its highly-anticipated code-named “Kaveri” accelerated processing unit (APU), the company’s first chip to support heterogeneous system architecture (HSA) that greatly simplifies general-purpose processing using graphics processing units. The new APUs also support new “Streamroller” x86 cores and other latest technologies …

Today we are going to take a look at the latest product in AMD's APU line-up, the Vision A10-6790K.  This is positioned just below the A10-6800K that we looked at a few months back and offers users almost as much power for slightly less money.  We were impressed with the …

Our reviews of Richland are slightly delayed due to masses of content we have published in the last week, we are playing catchup. In the interim you will be pleased to hear that UK retailer ARIA are stocking the new processors – and they seem very competitively priced indeed. Head …

A short while ago, KitGuru was invited to AMD's press event with the agenda of discussing the company's mobile products for 2013. It is clear that the mobile market is a big priority for the US-based chip maker, so read on to find out what AMD has in store for …

One of the biggest challenges for anyone looking to get into system building for the first time is the ‘but you have never done it before' challenge. If you've never tried to open a system, then it will be as daunting as opening a TV or doing your own plumbing. …

The days of building a slightly better mouse trap and waiting for the customers to bang down your door are gone. These days, marketing is everything. Ahead of CeBIT 2013 and the showcasing of its latest APU products, KitGuru catches up with the chap who's taken over generating demand for …

Seems like we can't open our inboxes without more news about AMD re-vamping its internal structure. The latest appointment put John Taylor (no relation to Roy, or so we're told) into the communications hot seat. KitGuru considers the challenges he will face and whether he is perfectly suited to the …

The future is embedded – or so we're being told. From AMD to Intel, the word on the street is that everything should have some kind of computer in it – and all of them should be connected. If the entire globe is part of the ‘computing continuum', then – …

If your local supermarket starts to hand out free milk, how much milk will you buy from another store?  We reckon ‘much less'. Data just in to KitGuru highlights the present disparity in sales for GeForce and Radeon in the channel. The abacus gets a dusting off as we ponder …

With an array of new products coming through thick and fast from AMD, one of the last lines in any press release seems to refer to the ‘software experience'. No – we had no idea either. Rather than try to explain it – or draw stick men having the experience …

Both Intel and AMD have been puffing out their collective chests when it comes to graphics in the integrated market. It's the one area where AMD has consistently beaten Intel in recent years. It's an area where Intel is working overtime to redress the balance while AMD is running like …

From the time we first saw the next generation of APUs (codenamed Richland) on AMD roadmaps, back in November, the general consensus among the press community was that ‘nothing much' would be delivered. The announcement from AMD is that things have got measurably better. KitGuru pulls out a stop watch …

As the Dragon's Den is always telling us, life is all about revenue. Sure, profit is important, but you can always adjust your cost base to suit a particular business model and, thereby, improve your bottom line. But that only works once you have the revenue. On that basis, you …

Looking at all of the markets in which it wants to compete, it's hard to see AMD making a success of 2013 without a serious merger or acquisition. KitGuru reads the financials (and tea leafs) to see what might be brewing over in Austin. While AMD has a big brand …

In one of the world's longest detours, technology sales guru Roy Taylor will be reunited with some of his oldest friends when he takes over the worldwide channel sales role for AMD in 2013. KitGuru adds some historical context and ponders what John Byrne's decision to bring Roy inside AMD …

As Sapphire unloads one of the most exciting systems ever seen onto an unsuspecting market, KitGuru has learned that you can win one of these beauties. Check this video for details on how to win. Sapphire's Head of Global PR, Bill Donnelly, is on hand in this video to present …

As of 6am this morning, the options available to technology lovers who want oodles of power but no noise and a stylish little package, just got a whole lot more attractive with the launch of Sapphire's Trinity APU-powered Edge VS. KitGuru peers under the bonnet to see what makes this …

At CES in January 2011, Jen Hsun gave a big speech about the fruits from Project Denver, the idea of nVidia working with another company to incorporate important CPU technologies that the graphics giant lacked in its portfolio. Today, in San Francisco, AMD looks set to make a very similar …

KitGuru has spent time, possible too much time, analysing AMD's financial state in recent articles – but not really gone into any depth on Intel and what the future might have in store, financially, for the world's biggest CPU company and its investors. We pull out the trusty abacus and …

Alongside the news that over 1,000 jobs would be lost to redundancy, last night's Q3 earnings call gave AMD the opportunity to discuss the changes it sees happening in the market – and how it sees itself ten years down the line. One thing was loud and clear, it won't …

During last night's Q3 financial call, AMD executives delivered the news that KitGuru has expected for almost a year – a significant reduction in workforce going forward. It simply doesn't need the same workforce going forward as it did in the past. KitGuru pulls out the abacus to calculate the …

Two years ago, KitGuru analysed AMD and came to the conclusion that reducing the salary bill by as much as possible was a perfectly valid business technique – and one that AMD should get into more and more. Now, as we approach 2013, KitGuru takes another look at the thousands …

We have recently detailed a number of challenges being faced by Intel, mostly centred on ‘How do you build $7 billion fabrication plants when your average chip profit is $10?'. While there's no doubting Core's ‘King of the hill' for pure CPU performance credentials, KitGuru reads the A10 reviews and …

This is our second of two reviews today, focusing on the official launch of AMD's A10 5800K when paired up with partner motherboards. In our other review we have paired up the new AMD APU with a high end AMD discrete graphics card to see how it compares against a …

Regular readers of Kitguru may remember our review of the AMD E-350 in March 2011. I really enjoyed AMD's Fusion technology but it was never marketed properly and subsequently wasn't quite the success it should have been. AMD's A8 series chips made the headlines shortly afterwards and I particularly liked …

You always need to be at least a little suspicious when a company shows you a set of comparative benchmarks. But, as they say, forwarned is forarmed. AMD had a number of systems on show in London yesterday and world famous overclocking expert (and now AMD PR expert) Sami Makinen …

From the point where Intel launched Conroe, AMD has had some serious challenges in the desktop processor market. Now, speaking as the head of the desktop business team on the eve of the launch of Trinity, Leslie Sobon seems quietly confident of her company's ability to grow its market share. …